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Description
Customers don’t just buy what you sell they buy how you sell it. That’s why packaging matters more than ever. In a world where plastic waste is under fire, Kraft shopping bags offer a responsible, stylish, and affordable alternative that makes your brand stand out in all the right ways.
Whether you run a boutique, coffee shop, gift store, or bakery, switching to Kraft shopping bags isn’t just a trend. It’s a smart move for your brand, your customers, and the planet.
What Are Kraft Shopping Bags?
Kraft shopping bags are paper-based retail bags made from wood pulp, often unbleached for a natural brown appearance. They’re known for their strength, recyclability, and raw, organic look.
Common Materials
Natural Brown Kraft Paper (recycled or virgin pulp)
White Kraft Paper (bleached for a clean look)
Thickness: 80–120 GSM (grams per square meter)
Handles: Twisted paper, flat paper, or rope
Features:
Reinforced bottom
Folded sides (gussets)
Custom printing (screen, offset, or digital)
Die-cut handles or added labels
7 Reasons Your Brand Should Be Using Kraft Shopping Bags
1. They’re Eco-Friendly and Recyclable
Customers today want sustainable choices. Kraft paper is biodegradable and recyclable making it the perfect packaging for brands that care about the environment.
2. Cost-Effective Without Looking Cheap
Kraft bags are affordable, even at low quantities. But their natural, rustic look gives off a premium feel especially when paired with simple branding.
3. Customizable for Strong Brand Identity
You can easily print your logo, slogan, or designs on Kraft bags using screen or digital methods. Minimalist black ink on brown paper? Timeless and effective.
4. Durable Enough for Everyday Use
Thanks to their thick GSM and reinforced bottoms, Kraft shopping bags can hold everything from clothing to books, candles, and groceries without ripping.
5. Natural Look = Trustworthy Feel
Brown Kraft paper gives an earthy, honest look. It suggests handmade, fresh, organic, and clean. Perfect for small businesses and artisan brands.
6. Available in All Sizes and Styles
From mini gift bags to large grocery sacks, Kraft shopping bags come in many sizes:
| Size (inches) | Common Uses |
|---|---|
| 5 x 3 x 8 | Jewelry, cosmetics, small gifts |
| 8 x 4 x 10 | Apparel, candles, snacks |
| 10 x 5 x 13 | Clothing, wellness items |
| 16 x 6 x 19 | Large retail purchases, groceries |
7. They Support a Minimalist Brand Aesthetic
Less is more. Kraft bags help you create a clean, no-fuss look that appeals to modern consumers especially Gen Z and millennial shoppers.
Kraft Shopping Bags vs. Plastic or Fabric Bags
| Feature | Kraft Paper Bags | Plastic Bags | Fabric Bags |
|---|---|---|---|
| Eco-Friendly | ✅ Biodegradable | ❌ Non-degradable | ✅ Reusable |
| Customization Ease | ✅ High | ⚠️ Limited by material | ✅ High |
| Cost | ✅ Affordable | ✅ Very cheap | ❌ Higher upfront cost |
| Customer Perception | ✅ Positive (eco, clean) | ❌ Negative (pollution) | ✅ Premium feel |
| Recyclability | ✅ Yes | ⚠️ Rarely recycled | ✅ Long-term reuse |
Where Are Kraft Shopping Bags Commonly Used?
Retail Boutiques
Clothing stores and accessory shops use Kraft bags to promote eco-conscious, upscale vibes.
Cafés and Bakeries
Great for pastries, sandwiches, or drinks-to-go. Add a stamp or sticker for a handmade feel.
Gift Shops
Their natural color pairs well with tissue paper or custom tags for a complete gift-ready look.
Farmers’ Markets and Natural Stores
Nothing fits a “green” brand better than a recyclable Kraft bag.
How to Make Kraft Bags Work Even Harder for Your Brand
Add Your Logo
Use simple black ink for contrast on brown bags or colored print on white Kraft for a modern look.
Keep It Minimal
Let the texture and color of the paper do the work. A clean logo often looks better than full coverage prints.
Promote Your Sustainability
Print a message like “100% Recyclable” or “Thank you for choosing eco-friendly” to connect with values-driven shoppers.
Pair With Stickers, Tags, or Tissue
Small touches make a big difference especially for gifting and boutique packaging.
FAQs About Kraft Shopping Bags
Question: Are Kraft shopping bags strong enough for heavy items?
Answer: Yes, especially those made with 100+ GSM and reinforced bottoms.
Question: Can I get Kraft bags with handles?
Answer: Absolutely. Choose from twisted paper, flat paper, or rope handles depending on the look and weight you need.
Question: Are they waterproof?
Answer: No. Kraft paper is not waterproof, but you can add a laminated coating if needed.
Question: Can I order them custom printed?
Answer: Yes, custom printing options are widely available even at low minimums.
Final Thoughts: Kraft Bags That Carry More Than Products
Kraft shopping bags don’t just carry your product they carry your message. They tell customers your brand is thoughtful, responsible, and in tune with what today’s shopper wants: less waste, more care, and beautiful simplicity. So if you’re ready to package your products in a way that’s better for the planet and better for business
👉 Shop our full range of Kraft Shopping Bags and bring your brand’s values to life one bag at a time.
